Privacy Policy

How Mission Beach Adventures collects, uses and protects your personal information

Last updated: 22 March 2026

Overview

Mission Beach Adventures ("we", "us", "our") is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose and safeguard your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

By using our website, booking a tour, or contacting us, you consent to the practices described in this policy.

Information We Collect

We collect personal information that is necessary to provide our tour services and respond to enquiries. This may include:

  • Identity information: Full name
  • Contact details: Email address, phone number
  • Booking details: Preferred activity, date, number of participants, experience level
  • Special requirements: Dietary needs, medical conditions you choose to disclose, accessibility requirements
  • Payment information: Processed securely via third-party payment providers — we do not store card details
  • Usage data: Pages visited, browser type, referring URL, collected automatically via cookies

We only collect information that is reasonably necessary for our business functions. You are not required to provide personal information, but doing so may mean we cannot process your booking or enquiry.

How We Use Your Information

We use your personal information for the following purposes:

Processing bookings
Confirming your tour, activity date and participant details
Customer service
Responding to enquiries, complaints and feedback
Communications
Sending booking confirmations, reminders and tour updates
Improving our service
Analysing website usage to improve your experience
Legal obligations
Complying with Australian law and regulatory requirements
Marketing (with consent)
Sending newsletters or promotions — only if you have opted in

Disclosure of Your Information

We do not sell, rent or trade your personal information to third parties. We may share your information only in the following limited circumstances:

  • Service providers: Trusted third parties who assist us in operating our business (e.g. booking software, payment processors, email platforms) under strict confidentiality obligations.
  • Legal requirements: When required by law, court order or regulatory authority.
  • Safety: Where disclosure is necessary to prevent a serious and imminent threat to life or safety.
  • Business transfers: If Mission Beach Adventures is acquired or merged, your information may be transferred as part of that transaction under equivalent privacy protections.

Cookies & Tracking

Our website uses cookies and similar tracking technologies to improve your browsing experience and analyse site traffic. Cookies are small text files stored on your device.

TypePurpose
EssentialRequired for the website to function correctly
AnalyticsHelp us understand how visitors use the site (e.g. Google Analytics)
MapsGoogle Maps embed cookies for location and directions features

You can control or disable cookies through your browser settings. Disabling cookies may affect some functionality of the website.

Data Security

We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification or disclosure. These measures include:

  • SSL/TLS encryption for all data transmitted through our website
  • Secure third-party payment processing — we never store credit card details
  • Restricted staff access to personal information on a need-to-know basis
  • Regular review of our security practices

While we strive to protect your information, no method of transmission over the internet is 100% secure. We encourage you to contact us immediately if you suspect any unauthorised use of your information.

Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting or reporting requirements.

Booking and customer records are generally retained for 7 years in accordance with Australian taxation and business record-keeping obligations. Marketing opt-in preferences are retained until you unsubscribe or request deletion.

When personal information is no longer required, it is securely destroyed or de-identified.

Your Rights & Access

Under the Australian Privacy Act 1988, you have the right to:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Ask us to correct information that is inaccurate, incomplete or out of date
  • Complaints: Lodge a complaint with us if you believe we have breached the APPs
  • Opt-out: Unsubscribe from marketing communications at any time

To exercise any of these rights, please contact us using the details below. We will respond within 30 days. If you are not satisfied with our response, you may escalate to the Office of the Australian Information Commissioner (OAIC).

Third-Party Links

Our website may contain links to third-party websites including Google Maps, social media platforms (Facebook, Instagram, TikTok) and partner services. These sites have their own privacy policies and we are not responsible for their practices.

We recommend reviewing the privacy policy of any third-party site you visit.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. The current version will always be published on this page with the "Last Updated" date shown at the top.

We encourage you to review this page periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.

Privacy Enquiries

For any privacy-related questions, access requests, or complaints, please contact us directly. We aim to respond within 30 days.

Email
tours@missionbeachadventures.com.au
Phone
0435 075 589
Address
Shop 16 The Village Green, Mission Beach QLD 4852